How I Choose My Clients: A Soulful Filter for Meaningful Collaboration

How I Choose My Clients: A Soulful Filter for Meaningful Collaboration

As a bespoke photographer, I don't just take pictures—I craft deeply personal, emotionally resonant portrait experiences. Every session is a journey, from the first spark of planning to the final touch in post-production. Due to the devotion I pour into each shoot, I only take on limited sessions per month. This isn't mass-market photography. It's intentional, healing-centred art.

Just as clients carefully choose their photographer, I, too, must choose my clients. We must be a good fit—not just logistically, but energetically. Over the years, I've learned to gently assess whether a potential client is aligned with the way I work. It's not about judging someone's character. It's about protecting the creative process, ensuring mutual respect, and safeguarding the emotional space we'll share.

Let's just say—I'm a recovering people pleaser. And part of my growth has been learning to filter out dynamics that might make a session difficult or draining. Even if a client has a generous budget, if the collaboration doesn't feel right, I'd rather not take it up. Because soulful work requires trust, clarity, and shared intention.

Here are some of the ways I assess fit:

1. The WhatsApp Template: A First Glimpse of Alignment

   When someone clicks my WhatsApp link (on my contact page) to reach out, they're greeted with a simple template. It's designed to guide the conversation and help me understand their needs. If a person doesn't fill in anything at all, it's often a sign they may not follow instructions well. That matters—because our collaboration depends on clear communication and mutual effort.

2. Incomplete Replies: A Hint at Communication Style

   Even when the template is acknowledged, vague or unrelated replies can signal potential misalignment. If someone skips the questions or responds in fragments, it may suggest we won't communicate smoothly. And in a process as nuanced as photography, clarity is key.

3. Unsolicited Messages: Boundaries Matter

   I've intentionally kept my contact number private—even off my Google Business page—to allow potential clients to read through my website beforehand. Yet some people still find ways to message me directly. A simple "hi" from an unknown number, without context or courtesy, or even without addressing me, often tells me we're not on the same wavelength.

4. Calls Without Texts: A Misstep in Modern Etiquette

   We live in a busy, multi-time-zone world. Dropping a text before calling is a basic courtesy—even my elderly relatives do it. If a stranger phones me out of the blue, especially without prior notice, it suggests we may not share the same mindset around respect and communication.

5. Skimming the Website: A Missed Opportunity for Clarity

   I've spent thousands of hours crafting my website to be transparent and informative. Key details—like package inclusions—are highlighted repeatedly. If a client overlooks these obvious points, it often means they haven't taken the time to read. I understand missing small details, but skipping the essentials can lead to miscommunication and unmet expectations.

6. Overemphasis on Quantity: A Red Flag for Value Misalignment

   When a client repeatedly says, "I only need X number of photos", it often signals a transactional mindset. I understand being budget-conscious, but this indicates that the client is overly cautious and has doubts about my ability to provide a reasonable quotation based on their minimum requirement.

7. Resistance to Fair Rates: A Test of Emotional Intelligence

   I keep my rates affordable by streamlining services. But when a client requests something extra—like an in-person meeting—I'll quote accordingly. A client with high emotional intelligence will understand and appreciate that. A miser, however, may react with indignation, revealing a lack of respect for my time and boundaries.

8. Idea Fishing Without Commitment: A Breach of Trust

   I've made it clear: I only work with clients who trust me after reviewing my portfolio and website. During enquiries, I offer package consultations—but recommendations and creative ideas are shared only after a booking fee is paid. This protects my time and prevents idea theft, where someone might take my concepts to a cheaper photographer. It's not about being guarded—it's about honouring the integrity of the creative process.

9. Pace and Pressure: How Urgency Reveals Compatibility

   I never rush clients to make decisions. If someone chooses not to place a booking fee during our first conversation, that's perfectly fine. But it often reveals that they haven't invested enough time to understand my work or build confidence in setting up a session. Even after chatting, if there's no commitment, I usually don't prioritise them—because many other clients are more deserving of my energy and support.

10. The Multiple Missed Call: Rush Personality

    Sometimes, a day or more after our WhatsApp exchange, I receive multiple missed calls from a client—as if I'm expected to wait by my phone for their next enquiry. I've even experienced nasty texts following such spam calls. For non-commercial personal portrait sessions, this kind of urgency isn't necessary. It often reflects a rushed character, someone who may pressure me or others during the shoot. That's not the energy I want to invite into my photo sessions.

In Closing: A Gentle Invitation

If you've read this far, thank you. It means you care about the process as much as the outcome. My photography isn't just clicking photos—it's a sanctuary for healing, self-acceptance, and authentic expression. I welcome clients who are ready to co-create something meaningful, with mutual respect and shared intention.

If that sounds like you, I'd love to hear from you.